MEDIA & ENTERTAINMENT

MEDIA & ENTERTAINMENT

The journeys we undertake—and the transformative impact we pursue—deserve to be shared. We invest in innovative media projects that tell compelling stories of change, purpose, and community, through platforms and formats that engage and inspire our growing audience.

FOOD & BEVERAGE

FOOD & BEVERAGE

We believe that good, healthy food is a cornerstone of wellbeing—especially for young athletes, whose growth and performance depend on proper nutrition. At the same time, sharing a meal is much more than nourishment: it’s a powerful moment of connection, a way to strengthen family bonds and welcome new members into our community. While we work hard to bring our vision to life, we also want to enjoy the journey—celebrating life, having fun, and creating meaningful experiences together. In this space, Italy stands out as an unparalleled source of culinary excellence. From timeless recipes to exceptional ingredients, we are committed to embracing and enhancing this heritage alongside the passionate individuals who keep Italian food traditions alive.

ART & CULTURE

ART & CULTURE

At BIF, we believe that every form of art—from music to painting, sculpture to performance—and every expression of culture—from literature to archaeology to history—plays a vital role in enriching people’s lives. These disciplines offer not only beauty and inspiration, but also a deeper understanding of ourselves and the world around us. We are committed to supporting and leading projects that promote the accessibility and dissemination of culture, both within BIF’s initiatives and beyond, for all those who share a passion for artistic and cultural heritage. Through strategic investments and meaningful partnerships, we aim to foster environments where creativity can flourish and cultural experiences can be shared widely.

TOURISM & HOSPITALITY

TOURISM & HOSPITALITY

We believe Italy is a truly unique country, offering an extraordinary blend of natural beauty, artistic treasures, and historical landmarks that are unmatched anywhere in the world. Through our Tourism & Hospitality initiatives, we aim to give people the opportunity to discover these wonders by living a full, immersive experience—one that reflects our broader vision of life. From hospitality structures to curated services and authentic food experiences, every element is designed to celebrate Italian excellence and create unforgettable moments. Our projects will also focus on enhancing locations of deep historical and symbolic significance, ensuring that their stories continue to inspire and connect generations.